POPLAB: LOGO

POPLAB: COMUNICATION: PRESENTATION : POPLAB

POPLAB: COMUNICATION: PRESENTATION : RESEARCH LINES

POPLAB: COMUNICATION: LOGO MAKING OF

POPLAB: IDENTTY: ESTUDIO

Customer MIT / EnsambleStudio
Antón García Abril

POP LAB

We created the presentation of POPLAB (Prototypes of Prefabrication Research Lab), a joint project of MIT (Massachusetts Institute of Technology) and EnsambleStudio.

We designed and post-produced two videos to illustrate the activity of this architecture laboratory:
• PopLab: about its activity and academic / architectural objectives
• Research Lines: ongoing projects

We use the alphabet of Bruno Munari to build our own imagery, that of the prefabricated elements, from his pieces. His elements come to life and allow us to illustrate the visual discourse.

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