
CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: “MONEY” TV AD

CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: TV AD “EFFORT

CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: PRESS CAMPAIGN: TEASER
CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: RESPONSE CAMPAIGN
CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: MICROSITE
CAJASTUR: 125TH ANNIVERSARY CAMPAIGN: OUTDOORS

125 ANIVERSARIO
CAJASTUR 125th ANNIVERSARY
CajAstur awards us its 125th anniversary communication contest, which would be reflected on television, internet, press and abroad.
We devised a creative campaign where for the first time a financial entity would show its less friendly face, finally explaining its social character.