Ocasa Foods, a new Colombian food company specialized in snacks, asked us to design its identity and create its packaging line.
We try to transfer all the strength and power of the flavours of its ingredients – ripe banana, yucca and chontaduro – through a graphic image with character.
We enjoyed some work sessions with Estrella Aguado and Miguel Romero, illustrators, until we managed to transfer the soul of the new brand to achieve a strong personality.
The result will be a launch in Europe by the end of the year.
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